Traffic monitoring and analysis

There's a gold mine of information available to you about your website.

If you don't know how many people are visiting your site and what they do there, how can you improve things? How do you know your getting a return on the time and money you have spent on the site?

Traffic Reports

Each month we review your website statistics and report on what is happening. 

This can be used to improve your site. 

We will look at:

  • Visitor numbers
  • Traffic sources - search engines and referring sites
  • What people are looking at
  • Bounce rates
  • Conversion rates
  • Keywords and phrases
Google Analytics is our preferred measurement tool but we can work with a number of reporting packages if required.  If you don't have Google Analytics and your reporting package is not giving you the level of detail required we can set up Google Analytics on your website.

If you want to monitor your site yourself, or don't want to do it monthly, we can also conduct a one-off review of your statistics.

Contact us to find out more

analytics

 

Why Bother?

  • Good information means good decision making.
  • We can analyse user behaviour on your site and see how well it lines up with your goals
  • If you don't know how many people are coming to your site and what they are doing (or not doing) once they get there, you are missing a key piece of business intelligence.
  • Information about user behaviour can guide improvements to your site.  Making it better for your user and your business
  • A one-off report can establish a baseline on which to base monitoring of improvement initiatives.
We can setup a reporting framework based on your business goals if you want to do the on-going monitoring yourself.
   

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