Our process

Coaching for web managers is like business coaching but focused exclusively on the activities involved in managing a website.

Our process:

Plan-Action-Review-Refine

1. Plan:
   • establish goals and desired outcomes
   • obtain agreement on goals and approach
2. Action:
   • Carry out coaching activities
   • Typically this will be face to face
   • This may include implementation of tools or improvements, discussion of issues, observations etc
3. Review:
   • Assess results against desired outcomes
4. Refine:
   • Repeat, practise and fine tune as required

Coaching can be as formal or informal as you need.

Topics

Specific areas we target:

• Website goals and key performance indicators
• Content management systems and processes
• Content architecture
• Website design concepts
• Improvement strategies
• Website project management
• Customer service for E-commerce
• Reporting and analytics
• Web marketing including use of social media and search engine marketing
• Recruiting and managing web teams