Search Engine Optimisation (SEO) and Marketing

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Sales equals traffic plus conversions - but can your customers find you?

Before you spend large amounts of money on a SEO or SEM campaign, make sure that you know what you need to improve and how.

Integrated SEO Services

Our SEO services are part of our web design methodology and ongoing SEO is included in our Management Packages.

   

Google Adwords

Google Adwords allows you to advertise your business to reach new customers right at the time they are looking for your products and services.

   

SEO Assessments

SEO assessments

Already have a great looking site that's well designed and easy to use?

Need to get more visitors?

If so, a Search Engine Assessment might be the place to start - before you spend money on a search marketing campaign.

   

Organic Search vs Paid Advertising

There are two main ways of using search engines (Google, Yahoo, Bing and others) to drive traffic to your website:

  1. Organic search results.
  2. Paid search results.
   

SEO explained in more detail

Search Engine Optimisation or SEO is considered by some to be the foundation of online marketing. This is because of the tendancy for people to search for something they want first, before trying other ways.

When someone types a keyword or phrase into a search tool (eg Google) and presses the search button there are only two outcomes - they will find your or they will find someone else.

SEO is what you do to get your website to appear prominently in search results when a searcher submits a query relevant to that website.

   

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