Open Source is commonly confused with software that is free, but in fact it is an "an approach to the design, development, and distribution of software, offering practical accessibility to a software's source code" (Source: Wikipedia).
Open source software means that the underlying code is available to the community to read, change and redistribute under a special license without running into copyright issues. But 'free to modify' does not necessarily mean 'free of charge'.
A developer might distribute an application with the source code, but charge for the application. And the cost of implementing software is not entirely in the development of the code itself but in setup, implementation and support.
So open source does not mean free, even if the developer does distribute it at no cost to the user. There's no such thing as a free lunch!
Essentee uses open source content management systems such as Joomla! and Wordpress as this reduces the cost of the software, but it still takes time and skill to setup and implement these systems. Some modules needed to run specific functionality for Joomla! or Wordpress come with fee's attached.
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