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In a recent You Tube video, Matt Cutts from Google answers the question which is better (by better, we mean which does Google...
In a recent You Tube video, Matt Cutts from Google answers the question which is better (by better, we mean which does Google...
Sunday, 02 May 2010 17:51
One of my standard comments Facebook is "Facebook has the worst usability on the planet". Ok, I'm exaggerating, but here's why I think Facebook is hard to use (and therefore ripe to be knocked off it's perch)
Sunday, 25 April 2010 07:40
The E-Myth is a must read book for those thinking of starting a small business. The author Michael E Gerber described how essential it is to build a core operating system into your business. He describes the process of creating this system as a simple, three step approach - an approach that has some symmetry with our Three Steps to Success (on the web).
Wednesday, 21 April 2010 07:49
Our local Aussie Butcher in Birkenhead has started a Facebook page.
Although they've only just started posting regularly, it's a great example of how to use a Facebook business page to build relationships with your customers and encourage repeat business.
Monday, 19 April 2010 17:15
Getting articles published in the media might be easier than you think and generates some (potentially) powerful back links - critical for good search engine rankings.
Monday, 19 April 2010 10:29
Your target customer may find you via an online directory because their search results carry more weight.
Friday, 16 April 2010 00:00
You know what they say: Location Location Location. It's important on the web too.
Tuesday, 06 April 2010 00:00
Traffic is the lifeblood of a website. But you need something to encourage visitors.
How about up to date news from your industry - but what do you use as source material?
Google news alerts, come on down!
Tuesday, 23 March 2010 09:33
In the previous post in this series, we listed the search optimisation 'basics' as the place to start your search optimisation efforts.
So you do all those things already...What can you do that other people might not be doing? The people that have read 'Get to the top of Google in half and hour' or 'Three ways to a #1 spot" ?
Friday, 19 March 2010 09:50
Experts can tell you what to do to get yourself in the first page of search results.
Preferably at the top, if not in the top five.
Problem is - a lot of other people know these techniques too. Some will have more resource to throw at it than you could hope to.
So how do you beat the leaders?
Wednesday, 10 March 2010 00:00
Ask yourself these five questions - the answers contain opportunities for more business!
